Private Label Rights – Create and Sell Your Own Infoproduct The Easy Way
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by Tom Duong
If like so many others you’ve reached a point where you no longer want to be an affiliate, selling products for other people, then perhaps it’s time for you to take your Internet marketing skills to the next level and begin selling your own products instead. With a little bit of hard work and dedication you will soon be able to establish a reputation for yourself as being a expert in the niche of your choice. Of course, there is a good chance that you doubt your own capabilities and while that may be a problem, it certainly isn’t one which cannot be overcome. Perhaps you don’t have suitable writing skills but then again, not everyone is born to be a writer and the bottom line is; you can still move forward and begin selling e-books with your name on them, and as far as the world will know, you are the author.
Even though you may not believe it’s possible, you can become an author even if you lack writing skills and believe it or not, the solution is dead easy. PLR (Private Label Rights) products are in essence all you need, and in case you’re wondering, this is a concept which was being used even before the Internet became so popular. Of course there are many authors that do write their own work, but there are also many who simply put their name on private label rights products. If you don’t yet know what private label rights products are, let me explain.
An e-book with private label rights for example, is an e-book where the original author permits you to modify it, or alter it in any way you see fit, and of course you’re free to sell it to as many people as you wish. What this means is that you can buy an e-book written by someone else and simply replace their name with your own so that the entire world believes you are the author of that specific book. However, you need to bear in mind that you can’t do all this continuously with the rights you just purchased.
The original author still has final say, so in other words, when you buy a PLR product the sale will include various terms and conditions. These terms will essentially outline to what extent you may change and modify some or all parts of the product. In other words, you may often come across a product where the owner will allow you to change the author’s name but not the content. Likewise, you may buy a product where the owner allows you to change the content but not the name on it. As such, in order to avoid undesirable consequences, it is always in your best interest to study the terms and conditions carefully. Generally speaking, most PLR products allow you to repackage them and to market them as you see fit, including putting your own name on it as being the author.
Obviously, the question of whether or not you can in turn pass on any of the rights you received to your customers depends entirely on the terms and conditions of the sale. Essentially, if the product you bought entitled you to carte blanch rights then you can use the product any way you want, and as often as you want without any problems. This means that you can repackage them, rebrand them, change the author’s name, modify the content, sell them, or simply give them away.
As you can see, even if you’ve never written a single article in your life, and even if you know that you lack writing skills, you can still go ahead and create your own product by using a private label rights product. Over and above the money you can make from the direct sales of your new product, you’ll also have more free time which you can then devote to other important business activities.
P.S. Have you created your own infoproduct using PLR yet? What’s holding you back from creating one. Give us your feedback below.